The Part Where I Introduce Myself

Hi, I’m Carrie.

Quick question: When someone asks ChatGPT about your expertise, what happens?

If you’re like most brilliant people I know, the answer is… nothing. AI recommends your competitors, suggests alternatives, or worse, makes something up.

Meanwhile, your ideal clients trust those recommendations and hire someone else.

The Game Changed (Again)

I’ve been doing digital marketing, web design, and copywriting for over 15 years. I’ve helped entrepreneurs launch everything from courses to entire businesses.

I’ve seen every shift: SEO, social media algorithms, content marketing. But this AI thing? It’s different.

People don’t search anymore. They ask questions and expect immediate answers.

“How do I help my teenager with anxiety?”
“Who can help me start eating healthier?”
“I need someone to organize my whole house”
“How do I get my baby to sleep through the night?”
“How do I make money cooking?”

If AI doesn’t know you exist, you’re invisible to everyone who asks.

Enter Sightline

Sightline exists to help you adapt to that shift. It’s about making sure AI understands what you do, who you help, and why it should recommend you without chasing trends or starting from scratch.

Think of it as translation work. You already know your value. I help you structure it so AI gets it too.